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На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

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Red Cross apologizes for 'Be Cool' swimming poster over racism claims

WASHINGTON, June 27 (UPI) -- The American Red Cross issued an unusual apology Monday regarding a recent poster it created and distributed that advises children to be safe -- and "cool" -- around swimming pools this summer.

The poster was uploaded to the Red Cross' swimming safety mobile application as well as various swimming pool venues around the United States.

Under the campaign called, "Be Cool, Follow the Rules," the poster depicts several children swimming and others playing around the pool. Some of the misbehaving children are identified on the poster with an arrow that says, "not cool" -- while two other responsible children are labeled as "cool."

While that message might not seem controversial, some have complained that the way each group of children are depicted is offensive. The reason, they say, is because all the misbehaving children appear to be minorities and the well-behaved kids are white.

"I thought 'It must be really outdated. This can't possibly be a recent poster,'" …

 

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